Results for the tag: #website monetization
Supply path optimization, or SPO, became an adtech industry’s buzzword in 2016. Supply path optimization in programmatic is not […]
We hear a lot about how to improve user experience these days. Ultimately, with Google’s Page Experience update and […]
A walled garden is a popular term these days. Ever wondered what it means? The history of walled gardens […]
Accelerated Mobile Pages, or AMP, is an open-source framework launched in 2016 by Google and backed up by big […]
The first display ad was served on HotWired.com in 1994. Native advertising as well as display advertising have been […]
Wondering how to monetize a website? We got you covered! Sustainable website monetization is one of the top priorities […]
Demand-side platform (DSP), supply-side platform (SSP), and data management platform (DMP) are the building blocks of advertising technology. All […]
Since creating content consistently is a difficult job in itself, many publishers reach out to website monetization platforms to […]
If you’re currently monetizing your website with Google AdSense, you’re in the right place. Why? Because you might be […]
Ads.txt file has been introduced by the IAB Tech Lab in 2017. It intends to protect ad inventory and […]
Google AdSense and Google Ad Exchange (AdX) are advertising platforms, both run by Google. They allow publishers to gain […]
Utilizing internal and external links are both great SEO tips to supplement your overall SEO strategy in 2022. In […]
Search engines like Google prioritize pages that load fast. Therefore, the position of a webpage’s ranking in search results […]
You are probably familiar with Google AdSense. It’s one of the most popular advertising platforms that allows publishers to […]
Ad refresh is one of the techniques that allows publishers to maximize their ad revenue. However, it’s important to […]
Google AdSense has different bid types, which impact how publishers are earning their ad revenue. It’s important to understand […]
The advertising ecosystem is complex and includes many parties, but an ad server is one of the most important. […]
[ Guest Post ] Automation has a huge potential for the digital marketing and advertising sector. Digital ads have […]
You might have heard about Google Ad Exchange (AdX), and for you to keep using it, you’ll need to […]
Recently Setupad added a new additional section in the Client UI-Yield Formula. We are proud to present our long-term […]
For years the advertising industry needed a solution that would conceptualize acceptable ad formats. And we finally saw it […]
For many online publishers, programmatic advertising is an important source of revenue. As you may already know, there are […]
Header bidding vs waterfall is one of the most searched terms in adtech. The waterfall was an industry standard […]
Last year in the US, ad viewability levels increased across all formats to almost 70%. Both publishers and advertisers […]
You’ve probably heard about ad discrepancy or ad impression discrepancy before. If you ever look at your ad server […]
In our previous article, we explained the difference between first-price and second-price auction. Since Google Ad Manager has completely […]
If you, as a publisher, had previously closed or currently have direct deals with advertisers, you might have heard […]
There is a common misconception among publishers surrounding ad placement count on a website. Many believe that more ad […]
The latest statistics show that in 2019, overall bot traffic grew by 24% compared to 2018. This article will […]
In this article, we will explain to you how the SaaS business model works and what it is. After […]
After the most successful season for publishers has ended, there comes the Q1 of 2021. We greet this quarter […]
How Setupad gained the client’s trust and managed to increase ad revenue by 20% About Acapellas.eu Acapellas.eu is one […]
How Setupad customized an ad unit for the custom built website. About templatemo.com TemplateMo is a website that provides […]
Have you ever thought about how to calculate your ad revenue? There is a “publishers’ success formula” (as we […]
Setupad helped to implement banner ads on a custom made website and generated a 40% ad revenue uplift. About […]
How Setupad header bidding technology helped to increase Lexulous.com ad revenue and choose the right ad placements. About the […]
How Setupad header bidding solution helped to increase ComRegras ad revenue by 300%. About the ComRegras.com website ComRegras.com is an […]
How Setupad header bidding solution helped to increase WhatFontIs ad revenue by 30%. About the WhatFontIs.com website WhatFontIs.com is the […]