Results for the tag: #website monetization

28.09.2022
What is a Bid Request and How Does it Work?

A bid request helps publishers and advertisers to agree on a mutually beneficial ad slot deal. At the same […]

16.09.2022
Banner Sizes: Best-Performing Banner Ads for Publishers in 2022

Banner ads are the most popular form of display advertising. For the most part, banner ads contributed to the […]

19.08.2022
In-App Advertising Guide for Publishers

In-app advertising is an essential monetization strategy for mobile publishers, as apps are one of the most effective advertising […]

11.08.2022
What is Banner Blindness, and How to Reduce it?

Banner blindness can be the reason for your ad underperformance. It’s an issue for the whole advertising industry, because […]

08.08.2022
How to Make Money with Google AdSense?

You are probably familiar with Google AdSense. If not, here’s a three-step recap for you: Step 1 – Add […]

04.08.2022
Tips to Efficiently Manage Unsold Ad Space

Remnant inventory is the leftover ad space after the premium deals. If you’re a publisher, you probably have ad […]

02.08.2022
10 Tips on How to Increase Website Loading Speed in 2022

Search engines like Google prioritize pages that load fast. Therefore, the position of a webpage’s ranking in search results […]

28.07.2022
How to Increase User Engagement on the Website? | 6 Key Strategies

User engagement is one of the key metrics every website owner strives to optimize. A recent study from Microsoft […]

13.07.2022
VAST Error Codes And How to Fix Them!

VAST (Video Ad Serving Template) is a script that allows communication between video players and ad servers. Publishers can […]

07.06.2022
Ad Viewability | What is It and How to Improve It?

Ad viewability is one of the most frequently discussed topics in the advertising industry. It’s sometimes referred to as […]

02.06.2022
Top 5 Website Monetization Mistakes You Should Avoid

Website monetization is one of the best and most common strategies to support publishers and content creators. Website monetization […]

01.06.2022
Google Think Partner ’22 Key Takeaways 

Context On May 25th & 26th 2022 Setupad team attended Google’s EMEA Think Partner Summit in Dublin, Ireland. It […]

24.05.2022
Where to Place Ads on Your Website? | A Guide for Publishers

Choosing the best ad placement for your website is a tedious process. You have to consider many different factors […]

12.05.2022
What is Supply Path Optimization (SPO) in Programmatic

Supply path optimization, or SPO, became an adtech industry’s buzzword in 2016. Supply path optimization in programmatic is not […]

28.04.2022
7 Tips to Improve User Experience with Ads 

We hear a lot about how to improve user experience these days. Ultimately, with Google’s Page Experience update and […]

10.03.2022
What is a Walled Garden in AdTech Industry?

A walled garden is a popular term these days. Ever wondered what it means? The history of walled gardens […]

24.02.2022
What is Google AMP and is It Still a Thing in 2022?

Accelerated Mobile Pages, or AMP, is an open-source framework launched in 2016 by Google and backed up by big […]

17.02.2022
Native Ads vs Display Ads | Main Differences Explained

The first display ad was served on HotWired.com in 1994. Native advertising as well as display advertising have been […]

27.01.2022
How to Monetize a Website in 2022 | The A to Z Guide

Wondering how to monetize a website? We got you covered! Sustainable website monetization is one of the top priorities […]

19.01.2022
What are the Differences Between DSPs, SSPs and DMPs?

Demand-side platform (DSP), supply-side platform (SSP), and data management platform (DMP) are the building blocks of advertising technology. All […]

12.01.2022
8 Benefits of Website Monetization Platforms

Since creating content consistently is a difficult job in itself, many publishers reach out to website monetization platforms to […]

28.12.2021
Google AdSense or Monetization Platforms | How To Choose?

If you’re currently monetizing your website with Google AdSense, you’re in the right place.  Why? Because you might be […]

22.12.2021
Ads.txt Guide | What is It and How to Implement It?

Ads.txt file has been introduced by the IAB Tech Lab in 2017. It intends to protect ad inventory and […]

16.12.2021
Google AdX vs Google AdSense | Differences Explained

Google AdSense and Google Ad Exchange (AdX) are advertising platforms, both run by Google. They allow publishers to gain […]

14.12.2021
Internal Links vs External Links | Differences Explained

Utilizing internal and external links are both great SEO tips to supplement your overall SEO strategy in 2022. In […]

21.10.2021
What is Ad Refresh and Is It Necessary for Your Website?

Ad refresh is one of the techniques that allows publishers to maximize their ad revenue. However, it’s important to […]

06.10.2021
Google AdSense Bid Types and Tips | Explained

Google AdSense has different bid types, which impact how publishers are earning their ad revenue. It’s important to understand […]

23.09.2021
What is an Ad Server? | A Complete Guide for Publishers

The advertising ecosystem is complex and includes many parties, but an ad server is one of the most important.  […]

01.09.2021
How Will Automation Impact Digital Advertising?

[ Guest Post ] Automation has a huge potential for the digital marketing and advertising sector. Digital ads have […]

25.08.2021
Setupad Clients Don’t Worry About MCM Update, Do You?

You might have heard about Google Ad Exchange (AdX), and for you to keep using it, you’ll need to […]

10.08.2021
Double Your Ad Revenue with Setupad | Website Yield Formula

Recently Setupad added a new additional section in the Client UI-Yield Formula. We are proud to present our long-term […]

02.08.2021
Better Ads Standards: What Publishers Need to Know

For years the advertising industry needed a solution that would conceptualize acceptable ad formats. And we finally saw it […]

22.07.2021
SSP vs Monetization Platform | Difference Explained

For many online publishers, programmatic advertising is an important source of revenue.  As you may already know, there are […]

13.07.2021
Header Bidding vs Waterfall | Differences Explained

Header bidding vs waterfall is one of the most searched terms in adtech. The waterfall was an industry standard […]

20.05.2021
What is Ad Discrepancy and How to Reduce It

You’ve probably heard about ad discrepancy or ad impression discrepancy before. If you ever look at your ad server […]

07.05.2021
3 Tips for Price Floor Optimization in Programmatic

In our previous article, we explained the difference between first-price and second-price auction. Since Google Ad Manager has completely […]

30.04.2021
Insertion Order (IO): Everything Publishers Should Know

If you, as a publisher, had previously closed or currently have direct deals with advertisers, you might have heard […]

31.03.2021
How Many Ads Should I Put on My Website?

There is a common misconception among publishers surrounding ad placement count on a website. Many believe that more ad […]

04.03.2021
What is Bot Traffic? | How to Detect Bot Traffic?

The latest statistics show that in 2019, overall bot traffic grew by 24% compared to 2018. This article will […]

29.01.2021
What is SaaS? | Software as a Service Explained

In this article, we will explain to you how the SaaS business model works and what it is. After […]

14.01.2021
What Publishers Need To Know About eCPM Drop Each January?

After the most successful season for publishers has ended, there comes the Q1 of 2021.  We greet this quarter […]

17.12.2020
Acapellas.eu–Placing Sticky Sidebar Ads Increased Ad Revenue

How Setupad gained the client’s trust and managed to increase ad revenue by 20% About Acapellas.eu Acapellas.eu is one […]

15.10.2020
Templatemo.com – Sticky Ad on Custom Built Website | Case Study

How Setupad customized an ad unit for the custom built website. About templatemo.com  TemplateMo is a website that provides […]

13.08.2020
How to Increase Ad Revenue | Success Formula and Proven Solutions

Have you ever thought about how to calculate your ad revenue? There is a “publishers’ success formula” (as we […]

15.07.2020
CuteStockFootage.com – 40% Ad Revenue Uplift | Case Study

Setupad helped to implement banner ads on a custom made website and generated a 40% ad revenue uplift. About […]

14.04.2020
Lexulous.com– Right Ad Placements

How Setupad header bidding technology helped to increase Lexulous.com ad revenue and choose the right ad placements. About the […]

08.04.2020
ComRegras.com– Monetization Case Study

How Setupad header bidding solution helped to increase ComRegras ad revenue by 300%. About the ComRegras.com website ComRegras.com is an […]

18.03.2020
WhatFontIs.com – Monetization Case Study

How Setupad header bidding solution helped to increase WhatFontIs ad revenue by 30%. About the WhatFontIs.com website WhatFontIs.com is the […]