Results for the tag: #yield optimisation

Are you as busy as we are this November? If you are a publisher, you most definitely should be. […]

Summer is finally over!! Wait, what? As bad as it might sound in the digital advertising world this is […]

Publishers often evaluate the overall results by looking at the average eCPM. This can be right for a quick […]

There are not a lot of ways in which you can sell ad inventory in an auction. On paper, […]