Results for the tag: #publishers

14.10.2021
What is Header Bidding? | Explained 

Header bidding technology is part of the programmatic ecosystem. In fact, the adoption rate for this technology has reached […]

08.09.2021
How Can Publishers Prepare for Apple iOS 15 Email Privacy Update?

Apple’s iOS 15 email privacy update will roll out in September 2021. The update will essentially transform the way […]

24.03.2021
What is Contextual Advertising and Why It Matters?

Last year Google announced that they will eliminate third-party cookies by the end of 2022. The industry is currently […]

16.02.2021
Cookies vs Cache | Everything Publishers Should Know

In our recent article, we covered 7 types of internet cookies. Today, it’s time to dive deeper and explore […]

21.05.2020
Google May Core Update | What Publishers Should Know

You may have noticed that on May 4th, 2020, Google updated its algorithm—an event also known as ‘core update’. […]

23.04.2020
Google Ad Manager vs AdSense | Complete Guide

In this article, we’ll help you understand what a Google Ad Manager (GAM) is, how it differs from Google […]

17.04.2020
CPM vs eCPM | Everything You Should Know

Are you currently thinking what is the difference between CPM and eCPM? This article will strengthen your understanding of […]

05.02.2020
DSP vs SSP | Everything Publishers Should Know

Are you currently thinking about the difference between DSP and SSP? This article will help you to find out […]