Results for the tag: #ad monetization

26.02.2021
Outstream Video Ads | Advantages and Disadvantages

According to Pubmatic, video will account for 30.5% of overall display ad spend in 2021, or $61.3 billion. With […]

03.02.2021
5 Proven Tips to Reduce Page Latency with Header Bidding

Header bidding is a fantastic solution that allows publishers to maximize their ad revenue. As of March 2019, 79.2% […]

13.01.2021
Programmatic Advertising Industry Trends for 2021

Programmatic Advertising is the leading advertising method today. Each Google update and technological improvement impacts not only publishers, advertisers, […]

14.04.2020
Lexulous.com– Right Ad Placements

How Setupad header bidding technology helped to increase Lexulous.com ad revenue and choose the right ad placements. About the […]

26.03.2020
COVID-19 and Advertising Industry Data Update

Data updated on 08.05.2020 Statistics on how COVID-19 has affected advertising industries– airline, pharmaceutical, travel, real estate, television, entertainment […]

27.02.2020
Monetization Platform Benefits | What Publishers Should Know

Creating content consistently and maintaining a stable reader base is a difficult job in itself. Therefore, it’s no surprise […]

24.02.2020
First-Party Data Strategy | The End of Third-Party Cookies

Within two years, Google wants to sustain ad-supported web without third-party cookies. Read on to learn how the elimination […]

18.02.2020
Google AdX vs Google AdSense

Are you currently thinking about the difference between Google AdSense and Google Adx? Google AdSense and Google AdExchange (AdX) […]

06.02.2020
8 Tips for Publishers to Increase Website Loading Speed

[Updated on 01.09.2020] Why does website speed and performance matter? If your website’s loading speed is too slow, you […]

25.11.2019
Black Friday and Cyber Monday Publishers Trends Edition 2019

Last year we took a deep dive into our data pool and tried to find how the most significant […]

08.11.2019
Monetization for Beginners | Google Adsense Bid Types and Tips

Are you ready to discover Google Adsense bid types and receive expert tips regarding monetization? Congrats, you are reading […]

07.10.2019
Programmatic Ecosystem and Header Bidding Process Explained

The whole programmatic ecosystem consists of many moving parts, it has its systems and algorithms that are all important […]

17.06.2019
Best Mobile Ad Formats and Ad Types for Your Mobile Site

It has been more than 3 years since mobile web traffic surpassed desktop for the first time. Since then we have […]

26.02.2019
Ad Refresh | Viewable Bid Optimization Solution Explained

[Updated: 15.05.2020] Last year we launched our product – Viewable Bid Optimization, which is also known as Ad Refresh. […]

27.08.2018
Average eCPM Can Be Misleading for Publishers

Publishers often evaluate the overall results by looking at the average eCPM. This can be right for a quick […]

08.03.2018
Difference between SSP and Monetization Platform

For many online publishers, programmatic advertising is an important source of revenue. As the share of programmatic revenues is […]

19.10.2017
Why Seasonality Matters for Publishers and Advertisers?

Just like any other business, digital publishing has its highs and lows. Time of the year or seasonality not […]