Free ebook

The In-App Advertising Guide

In-app advertising is an exciting growth area, with global ad spending projected to reach US$360.3 million in 2023. It provides publishers with many lucrative ways to monetize their app inventory. But just like with any emerging channel, there are barriers that must be overcome.

This guide aims to unlock the opportunities of mobile app inventories and provide publishers with insights on navigating in-app advertising challenges.

gcpp logo

First Google Certified Publishing Partner in Baltics Tier 3 Technology Partner


In this guide, you will learn:

state of mobile and in-app advertising icon

State of mobile and in-app advertising

in-app advertising best practices icon

In-app advertising best practices and considerations

common in-app monetization technology icon

Common in-app monetization technology

message icon message icon big