30.09.2022
DMEXCO 2022: Highlights from the Largest AdTech Expo
Last week marked the conclusion of the leading digital advertising industry event, DMEXCO. First time offline after two years […]
28.09.2022
What is a Bid Request and How Does it Work?
A bid request helps publishers and advertisers to agree on a mutually beneficial ad slot deal. At the same […]
20.09.2022
How to Drive Traffic With Google Discover: 5 Key Tips
Google Discover, originally named the Google Feed, was rolled out in 2017 and reflected another Google attempt to make […]
16.09.2022
Banner Sizes: Best-Performing Banner Ads for Publishers in 2022
Banner ads are the most popular form of display advertising. For the most part, banner ads contributed to the […]
07.09.2022
How to Build Brand Loyalty? | Proven Tips and Solutions
Brand loyalty is a long-term effort that helps you increase your revenue and gather a loyal client base within […]
01.09.2022
The Impact of the War in Ukraine on the Advertising Industry
Previously, we covered how seasonal trends in digital advertising influence publishers’ ad revenue during the year. Traditionally, high-spending seasons […]
25.08.2022
Content Personalization – Examples and Tips for Your Marketing Strategy
Content personalization is one of the most popular digital marketing strategies right now. It brings the benefits of improved […]
