Managed Prebid
A service that gives publishers control, transparency, and Prebid technology to run on their own GoogleAdManager (GAM) accounts. Extend your demand partners, improve ad operation teams, or outsource them.
Cooperation Types
Setupad Prebid
Setupad Prebid provides advanced header bidding technology that integrates directly into a publisher’s Google Ad Manager (GAM) account. This solution optimizes direct sales campaigns alongside Google AdX, AdSense, and Prebid programmatic demand. By leveraging this tailored setup, publishers can efficiently use their own SSP accounts while also opting into Setupad’s reseller SSPs for additional demand.
For publishers with Google Ad Manager (GAM), direct campaigns, and Adx account
Setupad Prebid seamlessly integrates into your existing GAM setup to enhance header bidding execution and connect you with premium demand partners. This integration gives you full control over your Prebid connections, allowing better optimization of your own demand channels. Setupad provides support with GAM and Prebid, as well as the implementation process in collaboration with your IT team.
Direct vs Programmatic effect
Optimize your direct campaigns with programmatic to push its eCPM well above the average.
Access to Premium Demand
Connect your GAM directly with Setupad’s 30+ premium SSPs, maximizing competition and revenue.
Transparency
Gross revenue transparency, full reporting, and control over your ad operations within your own GAM account.
For publishers upgrading to GAM with GoogleAdx
Setupad can provide access to its AdX through Google’s MCM program, allowing you to benefit from full-service ad management and advanced header bidding in your GAM account. Access top SSPs and maximize your revenue potential. If you don’t have a GAM account yet, Setupad can streamline the signup process and assist with implementation.
Direct Adx payments
Receive direct Net30 payments from Google.
Transparency
Gross revenue transparency and control over your ad operations within your own GAM account.
Access to Premium Demand
Connect with Setupad’s 30+ premium SSPs, maximizing competition and revenue.
Additional sales channels
Enable OpenBidding and benefit from Setupad’s programmatic deals.
For publishers sticking with AdSense
Setupad Prebid seamlessly integrates with your AdSense account, combining AdSense demand with Setupad’s premium SSPs. This setup in your GAM account, which Setupad can assist with, increases competition for your inventory, driving AdSense to pay higher prices and maximizing your revenue.
Enhanced Revenue
Boost your total earnings by adding Setupad’s premium demand to your AdSense.
Transparency
Access gross revenue transparency and control ad operations within your GAM account.
Reduced latency
Benefit from Setupad’s minified code and Prebid Server S2S connections with top SSPs, ensuring your website’s loading speed remains unaffected.
Setupad Wrapper
Setupad Wrapper is a fully managed header bidding solution designed for publishers who want to maximize their ad revenue without the hassle of managing the technical details. Our team handles everything from setup to ongoing optimization, ensuring your inventory is always filled with high-quality, high-paying ads. Ideal for publishers who want a hands-off approach to monetization but still demand top-tier results.
End-to-End Management
We manage everything from ad tag creation to the integration of premium SSPs
High-Quality Ads
Access to top-tier advertisers ensures your site displays only premium content
Optimized Revenue
Continuous monitoring and optimization to maximize your earnings
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Advancements
More Filled Ad Impressions
Our lightweight Auction Controller code, delivered via Cloudflare, hosted in Azure and Setupad proprietary CDN, speeds up ad loading times by connecting to the nearest ad server. This ensures auctions start faster, leading to more filled ad impressions and better viewability.
Efficient Targeting
Our lightweight Auction Controller code, stored on a CDN, speeds up ad loading times by connecting to the nearest ad server. This ensures auctions start faster, leading to more filled ad impressions and increased revenue
Faster Bid Response
The Setupad ad server facilitates faster bid responses by connecting to a limitless number of demand partners with a single server call. These server-to-server (S2S) connections enhance bidding efficiency, resulting in extra revenue through increased demand
Comprehensive Auction Technology
Our Hybrid Header Bidding Solution combines the most up-to-date and complete stack, unifying four main auction technologies—Prebid browser-side, Prebid server-side, Google’s Open Bidding (S2S), and Amazon’s Transparent Ad Marketplace (S2S). This approach maximizes your ad revenue potential by leveraging the strengths of multiple auction methods
Smart Ad Refresh
Leverage a smart ad refresh algorithm across your entire ad inventory, including direct campaign impressions. This feature refreshes only viewable ads, maintaining a steady eCPM from programmatic demand. Fine-tuned refresh intervals maximize revenue while preserving a seamless user experience.
Premium Ad Quality and User Safety
Setupad ensures premium ad quality by using an extensive blocklist and real-time blocking software. This combination protects your site from malicious ads, ensuring a safe and premium user experience
Google Chrome Extension
The Setupad Chrome Extension offers you real-time monitoring of ad auctions. It enables effective blocking of competitor ads across all demand sources, giving you more control over the ads displayed on your site.
Centralized Reporting for Better Insights
Our Powerful Dashboard aggregates data from all demand partners and sources, including Prebid.js client, server-side Prebid, Google Open Bidding, and Amazon’s Transparent Ad Marketplace. This centralized reporting allows you to gain valuable insights and make informed decisions to optimize your ad strategy
