Search results for: case study

6 minute read
62% Ad Revenue Increase and Better UX | Case Study

How did Setupad increase ad revenue by 62% over the popular Ezoic monetization platform and improve the UX on […]

7 minute read
179% eCPM Growth over Google AdSense | Case Study

How did Setupad increase eCPM by 179% compared to Google AdSense? About founder, Brian Williams, coached high […]

6 minute read
309% Ad Revenue Increase Over Google AdSense | Case Study

How did Setupad increase the client’s ad revenue by 309% compared to Google AdSense? About was started […]

11 minute read
The Kyiv Post | Website and Ad Optimization Case Study

How did Setupad unlock Google AdX demand and grew ad revenue by 192% on the Kyiv Post with a […]

5 minute read
Seamless Implementation and 280% Ad Revenue Increase | Case Study

How Setupad gained the client’s trust and managed to increase ad revenue by 280%? About This Is Barry […]

5 minute read
Custom Website Optimization and Revenue Increase | Case Study

How did Setupad optimize the website and increase ad revenue? About is a German-based recipe website featuring […]

5 minute read
Website Optimization and Ad Revenue Uplift | Case Study

How did the Setupad team use its expertise to optimize the client’s website and achieve a 38% ad revenue […]

6 minute read
Website Improvement and eCPM Increase | Case Study

How did Setupad take a holistic approach to increase the client’s eCPM by 390%? About is a […]

6 minute read
Revenue Uplift From Smart Ad Refresh | Case Study

How did Setupad uplift the client’s ad revenue thanks to the smart ad refresh algorithm? About Board Games Online […]

5 minute read
Improved Ad Viewability with Fewer Ads | Case Study

How did Setupad help to increase ad viewability by displaying fewer ads on the website? About New Club Penguin […]

3 minute read
Web Interstitial Increased Ad Revenue by 42% | Case Study

Most likely, you have already heard about the benefits regarding interstitial ads, like higher CPM prices than standard ad […]

3 minute read
15.10.2020 – Sticky Ad on Custom Built Website | Case Study

How Setupad customized an ad unit for the custom built website. About  TemplateMo is a website that provides […]

3 minute read
08.09.2020– Website Monetization | Case Study

How Setupad gained the client’s trust and managed to increase ad revenue by almost 200%? About  Our Code […]

3 minute read
15.07.2020 – 40% Ad Revenue Uplift | Case Study

Setupad helped to implement banner ads on a custom made website and generated a 40% ad revenue uplift. About […]

3 minute read
08.04.2020– Monetization Case Study

How Setupad header bidding solution helped to increase ComRegras ad revenue by 300%. About the website is an […]

2 minute read
23.03.2020 – Monetization Case Study

About is a website that offers its users access to numerous WordPress themes. Over time they have successfully […]

2 minute read
18.03.2020 – Monetization Case Study

How Setupad header bidding solution helped to increase WhatFontIs ad revenue by 30%. About the website is the […]

2 minute read
30.10.2019– Ad Revenue Increase 300% | Case Study

About, founded in 2002. The website is the number one source of online sports news in Latvia, […]

2 minute read
23.10.2019 – Ad Monetization Case Study

About the website is a free, simple to use toolset designed primarily for creating and editing animated […]

9 minute read
Top 5 Negative SEO Attacks You Should Keep An Eye On

Negative SEO attacks, without a doubt, can be very harmful to your website, drop your SEO rankings, ruin website […]

7 minute read
8 Benefits of Website Monetization Platforms

Since creating content consistently is a difficult job in itself, many publishers reach out to website monetization platforms to […]

6 minute read
10 Best Mobile Ad Sizes and Ad Formats for 2023

Publishers often wonder which mobile ad sizes are the best for website monetization. This is especially important since we […]

5 minute read
Google AdSense or Monetization Platforms | How To Choose?

If you’re currently monetizing your website with Google AdSense, you’re in the right place.  Why? Because you might be […]

7 minute read
Ad Blocker Trends for 2023 | Statistics and Most Useful Tips

Ad blockers are a big issue for publishers and have a direct impact on their ad revenue stream. Ad-based […]

6 minute read
How are Rich Media Ads Different from Other Ad Formats?

The latest research shows that for 2020 in the US, just more than half of the mobile display advertising […]

3 minute read
17.12.2020–Placing Sticky Sidebar Ads Increased Ad Revenue

How Setupad gained the client’s trust and managed to increase ad revenue by 20% About is one […]

3 minute read
14.04.2020– Right Ad Placements

How Setupad header bidding technology helped to increase ad revenue and choose the right ad placements. About the […]

7 minute read
5 SEO-Friendly Technologies To Build Responsive Websites

In today’s digital age, where mobile devices reign supreme, implementing a responsive web design has become an essential aspect […]

22 minute read
A Publishers’ Guide to Ad Networks

Introduction Ad networks, or advertising networks, are platforms or intermediaries connecting advertisers with publishers or website owners. Their main […]

11 minute read
How to Grow Your Website Traffic With Online Content

Numerous strategies can pave the way to a constant stream of engaged visitors, and one of the most significant […]

9 minute read
A Guide to Progressive Web Apps

Website owners and content writers must anticipate user needs as the globe increasingly favors mobile and on-the-go interactions. PWAs, […]

12 minute read
12 Most Effective SEO Tips You Must Know for 2023

SEO (Search Engine Optimization) is vital for any publisher. In today’s oversaturated landscape and constant change of algorithms, it’s […]

9 minute read
What is DOOH – Digital Out-Of-Home Advertising?

Between the famous Times Square in New York and the jostled Shibuya Crossing in Tokyo, can you spot the […]

10 minute read
How to Drive Traffic With Google Discover: 5 Key Tips

Google Discover, originally named the Google Feed, was rolled out in 2017 and reflected another Google attempt to make […]

21 minute read
Best-Performing Banner Ad Sizes for Publishers in 2023

Banner ads are the most popular form of display advertising. For the most part, banner ads contributed to the […]

8 minute read
The Impact of the War in Ukraine on the Advertising Industry

Previously, we covered how seasonal trends in digital advertising influence publishers’ ad revenue during the year. Traditionally, high-spending seasons […]

15 minute read
Ultimate Guide to Core Web Vitals (CWV) for Publishers

Google’s official ranking factor change (Core Web Vitals) went into effect in June 2021.  The update sparked a lot […]

7 minute read
What is Banner Blindness, and How to Reduce it?

Banner blindness can be the reason for your ad underperformance. It’s an issue for the whole advertising industry, because […]

10 minute read
A Must-Have Website Checklist For 2023

Website maintenance is a must if you own a website. You don’t want to lose potential visitors just because […]

9 minute read
How to Increase User Engagement on the Website? | 6 Key Strategies

User engagement is one of the key metrics every website owner strives to optimize. A recent study from Microsoft […]

16 minute read
8 Key Steps to Recover From a Google Core Update

Have you ever wondered how Google brings the most relevant organic search results from your search query? Google uses […]

10 minute read
Invalid Traffic – What Is It and How to Prevent It?

Invalid traffic can be the result of intentional and unintentional bot traffic on your website, as well as accidental […]

10 minute read
Ad Viewability | What is It and How to Improve It?

Ad viewability is one of the most frequently discussed topics in the advertising industry. It’s sometimes referred to as […]

11 minute read
Google Think Partner ’22 Key Takeaways 

Context On May 25th & 26th 2022 Setupad team attended Google’s EMEA Think Partner Summit in Dublin, Ireland. It […]

9 minute read
Where to Place Ads on Your Website? | A Guide for Publishers

Choosing the best ad placement for your website is a tedious process. You have to consider many different factors […]

7 minute read
What is Supply Path Optimization (SPO) in Programmatic

Supply path optimization, or SPO, became an adtech industry’s buzzword in 2016. Supply path optimization in programmatic is not […]

9 minute read
How to Use Internal Links to Boost SEO | A Complete Guide

Internal links play an essential role in creating an enhanced and understandable website structure.  Internal linking improves the user […]

5 minute read
Native Ads vs Display Ads | Main Differences Explained

The first display ad was served on in 1994. Native advertising as well as display advertising have been […]

5 minute read
What are Interstitial Ads and How to Use Them Right?

Interstitial ads are one of the most popular mobile advertising formats. However, many publishers still mix them with pop-up […]

5 minute read
Internal Links vs External Links | Differences Explained

Utilizing internal and external links are both great SEO tips to supplement your overall SEO strategy in 2023. In […]