Setupad Bidder

An additional bidder to publishers’ in-house Prebid solution that unlocks our premium Prebid Server demand with a single call.

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Why Choose Setupad Bidder?

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Access to Prebid Server

Leverage Prebid Server’s extensive reach, covering 40% of all Prebid auctions, to boost eCPMs and maximize your ad revenue potential.

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Future-Proof Your Monetization Strategy

Stay ahead of industry changes with server-side bidding. Reduce browser requests, support a cookieless environment, and prioritize user privacy seamlessly.

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Improved Page Speed and Viewability

Improve your website’s loading times and ad viewability by reducing ad wrapper weight and minimizing browser-side processing, ensuring a faster, smoother user experience.

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Lightest Solution in the Market

Our bidder stands out as one of the lightest in the industry, ensuring minimal additional load on your ad wrapper for an optimized, efficient integration.

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How does it work?

Setupad Prebid Bidder integrates seamlessly with your existing tech stack, acting as an additional SSP in your wrapper to facilitate Prebid Server connections. This single bidder manages all server-to-server (S2S) connections with multiple top SSP partners, enhancing bid density and improving monetization potential.

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Supported SSPs

AdForm, Pubmatic, Adtelligent, Vidazoo, 152media, E-Planning, Sovrn, OpenX, SmartAdServer, MobFox, MediaFuse, TripleLift, Xandr, ConnectAd, SMN, NextMillenium, OneTag and more. The list of SSPs is continuously updated to ensure maximum demand coverage.

What is Prebid Server?

Prebid Server moves ad auctions from the user’s browser to a server-side location, which significantly reduces page load times and improves user experience. This innovative approach is ideal for publishers seeking to optimize ad revenue by reducing latency and increasing demand opportunities.

What Makes Setupad’s Prebid Server Unique?

Setupad’s Prebid Server, built on proprietary technology, seamlessly integrates with your in-house or rented Prebid platform, allowing you to maintain your existing header bidding setup. It operates up to four times more efficiently than Google OB and Amazon TAM counterparts and can be run in parallel.

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Client Success Stories

+192%
Monthly Ad Revenue Increase

“Setupad helped us with the layout of the mobile version, which was basically reinvented. We got rid of the poor-performing ads and added more top-performing mobile ads.

Dmytro

Head of Digital at Kyivpost.com

+309%
Monthly Ad Revenue Increase

“Switching to Setupad was extraordinarily beneficial, resulting in a remarkable increase in ad revenue. Compared to standalone Adsense, our revenue skyrocketed by more than 300%.

Joacim
Founder of Ascii-code.com

+Doubled
Prebid Demand

“Firstly, compared to traditional methods of direct buying, we use less workforce for media buying. This leaves more time for our employees to hone their digital expertise and provide better services for our clients.

Team
Inspira Grupa

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